It may also be useful. [Erika Hall; Kio Stark] Home. UMFANG. (The book is aimed at people who aren't sure whether they should do user research. Good starting point with lots of references to learn more about this topic. Done well, it will save your team time and money by reducing unknowns and creating a solid foundation to build the right thing, in the most effective way. Be the first to review “Just Enough Research” Annuler la réponse Votre adresse de messagerie ne sera pas publiée. Enough! Welcome back. 164. Usually A Book Apart publishes things aimed toward practicing designers. I have other resources, but this book was suggested sort of last-minute by a UX friend and I went for it. A pragmatic, thorough overview of the “why” and the “how” of modern user testing practices. What?! if You are at the business of understanding your user or an UX designer, BUY THIS BOOK! Just Enough Research is a concise overview of putting 'design research' into real world practice. Design Research Manager, Facebook. It's just long enough to give you what you need to DIY a research project without going through more formal readings (which you should totally dig into, but sometimes they're intimidating). Read honest and unbiased product reviews from our users. GRÖSSE. Erika is the co-founder and Director of Strategy at Mule Design and the author of Just Enough Research (A Book Apart, 2014). What exactly is research and how do we know we’ve done enough of it? Really nice additional chapter on surveys in the 2nd edition. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … Search for Library Items Search for Lists Search for Contacts Search for a Library. I'd call this book the "UX research 101" it's an introduction to all kinds of design research, from stakeholder interviews, through usability tests till brand research. After conducting hundreds of interviews with high achievers, they developed a framework for thinking about integrating four spheres of life: happiness, achievement, significance, and legacy. Recently she’s released an updated second edition. Just Enough Research should probably be read by all designers, and better yet, by all design students. 2001 5. Just Enough Research should probably be read by all designers, and better yet, by all design students. Just Enough Research is a concise overview of putting 'design research' into real world practice. Erika likes dogs and bicycles. Research is simply systematic inquiry. While it is written as a how-to, it doesn’t feel detailed enough to guide most research newbies to conduct their own studies right away. Les champs obligatoires sont indiqués avec * Just Enough Research: Design research is a hard slog that takes years to learn and time away from the real work of design, right? In Just Enough Research, co-founder of Mule Design Erika Hall distills her experience into a brief cookbook of research methods. Organizations are finally taking the time to understand people’s inner thinking, to think of the consequences, to include those who have been externalized. Level up every project with just enough research and get more comfortable using language in design. Six years have passed since Erika Hall published Just Enough Research. September 10th 2013 Good research is about asking more and better questions, and thinking critically about the answers. True to the A Book Apart formula - gives you just enough understanding of the underpinnings of design research. It’s a guide book with trusted research methods. This was my second time reading this book, as I had first read it a few years ago. Pedestrians and individuals in wheelchairs get to use the side-walk. Recent Product. Erika speaks and writes about topics that challenge the conventional wisdom of the field to encourage designers to think more deeply about the implications of their work. Just enough research. It's best if you avoid using common keywords when searching for Just Enough Research By Erika Hall. We took the opportunity to talk to her about her book and research. Thorough, funny, and makes an incredibly good case for usability research. A Book Apart. Better you know the current state of things, the better you will be positioned to innovate. The second edition of Just Enough Research features a brand-new chapter on surveys (chock full of math and centaurs! Just Enough Research In her book, Hall distinguishes between “pure research,” “applied research,” and “design research.” Pure research is “carried out to create new human knowledge, whether to uncover new facts or fundamental principles” (Hall, 2013, p. 12). Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magnaliau. Very easy to read, concise book and I can only recommend to all designers out there. 2013. She is adept at helping clients articulate their goals and frame their problems to ensure successful design solutions, and encourages everyone to embrace the sure power of … She is the cofounder of Mule Design Studio and specializes in helping clients ask the hard questions and work better together to find the answers. James Royal-Lawson And six years have passed now since Erika published Just Enough Research through A Book Apart. give it to students, your UX team, your Development team, your Product Management team. In Just Enough Research, co-founder of Mule Design Erika Hall distills her experience into a brief cookbook of research methods. Just a moment while we sign you in to your Goodreads account. by Luke Wroblewski April 2, 2013. Find helpful customer reviews and review ratings for Just Enough Research at Amazon.com. Concise resource for anyone who is on a digital or usability project. Just Enough Research. Just Enough Research (0 customer reviews) $ 54.99 $ 26.99. In typical A Book Apart fashion, Just Enough Research is one you'll want to keep nearby so that you can go back to it frequently. It’s something every member of your team can and should do, and which everyone can learn, quickly. Let us know what’s wrong with this preview of, Published Done well, it will save your team time and money by reducing unknowns and creating a solid foundation to build the right thing, in the most effective way. Chapter 8: Analysis and Models. Início / Software / Just Enough Research. Chances are good that your business is making inaccurate assumptions about your customers’ behavior. 3).) Erika Hall distills her experience into a guidebook of trusted research methods you can implement right away, no matter what size team you're on or budget you're working with. It is a short, to-the-point, pragmatic guide for anyone looking to bring the benefits of research into real-world contexts. Actually, I never want to read this again. … Additional Information; An Event Apart: Just Enough Research. It seems that Erika Hall writes from a subjective place, which isn't necessarily a bad thing; it gives an honest discussion on the research principles. Erika Hall, co-founder of Mule design studio and author of Just Enough Research will be speaking here in Stockholm in May, at From Business to Buttons. Mehr Bücher von Erika Hall Personal research — … Just Enough Research. Home Products Just Enough Research. I am not the target audience for this book. You’ll start doing good research faster than you can plan your next pitch. Highly recommended. Create lists, bibliographies and reviews: or Search WorldCat. Just Enough Research 2. Refresh and try again. A trans-portation journey has a beginning and an end. —Indi Young Excellent. While it is written as a how-to, it doesn’t feel detailed enough to guide most research newbies to conduct their own studies right away. Rather, it’s a good starting point with helpful context for getting started (or using as a lightweight reference). “IT”“IT” 8. Then this book will give you the skills to lead your team and your stakeholders into enlightenment. While the mindset and methods of research haven’t changed, our digital climate continues to evolve—from the siren song of Net Promoter Score to the latest social media experiment gone awry. But it's a great overview of user research. GENRE. She can be found far too often on Twitter as @mulegirl and cohosts the podcast Voice of Design. As humans interact with each other in more disintermediated ways, digital life, algorithms, and apps shape societies across the globe. Can't wait to put what I've learned I to practice. In essence, it’s about asking better questions, and … Qualitative analysis can seem like a mysterious process. Erika Hall@mulegirl#justenuf 3. With Just Enough Research, you’ll start doing good research faster than you can plan your next pitch, and saving time and money to boot. It may also be useful to a novice. ), as well as updated examples throughout, to continue guiding web professionals on the ethics and effects of research. (The book is aimed at people who aren't sure whether they should do user research. Contents. Short answer: This book is fantastic. Computer und Internet. This book is for you" (p. + Erika is knows her stuff and presents it in a very witty & engaging manner. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … ), then this is the book for you. Wrong. We talk about making sure you’ve got clear business goals before doing any research. Buy Just Enough Research by Hall, Erika (ISBN: 9781937557102) from Amazon's Book Store. 2 Just Enough REsEaRch There are two basic paths: the sidewalk and the street. This is one of those books I will keep handy for the rest of my career as I mentor others in conducting product research. Supports Kindle, iBooks, Nook and most other readers and devices. If you are looking to start understanding customer research or just looking for a quick refresh on research then pick up Just Enough Research. Englisch. ), as well as updated examples throughout, to continue guiding web professionals on the ethics and effects of research. That would have been nice to know before buying the book. Erika finally presents a guide to research, in the context of making great interfaces. I'm a former employee of FTS and the original creator of this repo. It's detailed about the full process and the common methodologies used throughout the process of gathering user input for a project. Rather, it’s a good starting point with helpful context for getting started (or using as a lightweight reference). It's just long enough to give you what you need to DIY a research project without going through more formal readings (which you should totally dig into, but sometimes they're intimidating). Just Enough Research-Erika Hall 2019 Just Enough Research-Erika Hall 2013 Just Enough Research-Erika Hall 2013 Communicating The New-Kim Erwin 2013-08-28 "Communicating radical innovation is very different from discussing marginal change. Wrong. by A Book Apart. Leaving a comment bc I'm at work and don't have time to fix this right now. Book: Just Enough Research by Erika Hall, published by A Book Apart. Hall writes "You may have a vague idea that research is a good thing, but the benefits are fuzzy while the costs are all too clear. “You can optimize everything and still fail, because you have to optimize for the right things. Bravo. If you want a primer on how to get closer to your customers (my used case) or ask better questions (seriously who doesn't? In Just Enough Research, co-founder of Mule Design Erika Hall distills her experience into a brief cookbook of research methods. Her other book, Conversational Design, is not about chatbots. Goodreads helps you keep track of books you want to read. Sale! Chair and cofounder, MFA Interaction Design at SVA and VP of design at NPR. In Just Enough Research, co-founder of Mule Design Erika Hall distills her experience into a brief cookbook of research methods. Research is always expensive and can be long drawn, this book gives nifty tips on how to go about getting enough information and research so that projects don't drag or stall. It almost feels crazy to NOT do it. That's where reflection and qualitative approaches come in. In Just Enough Research, co-founder of Mule Design Erika Hall distills her experience into a brief cookbook of research methods. These excerpts are from a sample chapter from Erika Hall’s book Just Enough Research. Erika Hall distills her experience into… Erika Hall has been a design consultant since the late twentieth century. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you should never, ever hold a focus group. Interesting and quite advanced about why you should and how to do user research. Just Enough Research. Home Products Just Enough Research. WorldCat Home About WorldCat Help. Just Enough Research 1. Search. The second edition of Just Enough Research features a brand-new chapter on surveys (chock full of math and centaurs! 2013, A Book Apart. “As big a deal as the PC.”“Cities will be built around this device.” 10. Start with a thorough view of the principles of research. The book explains research, its pros and cons, and its varieties very well with one running example. September SPRACHE. This book provides a great intro/overview of user-centered design, providing an easy to digest summary of methodologies, what they’re good for, and an example scenario to anchor the helpful examples throughout the book. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … This book provides a great intro/overview of user-centered design, providing an easy to digest summary of methodologies, what they’re good for, and an example scenario to anchor the helpful examples throughout the book. Most importantly though, it emphasises the importance of research; because how will we. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … The book explains research, its pros and cons, and its varieties very well with one running example. The HBS faculty members decode the moving target of success in their new book Just Enough: Tools for Creating Success in Your Work and Life (Wiley, 2004). Love Erika Hall's writing style. With great insights from cover to cover you will get an overview of subjects such as user research, competitive research, and analysis and models. It breaks down in easy to understand and usable terms what different types of user research are, how to set up a research study, and why research is important. Everyday low prices and free delivery on eligible orders. This book seems to be aimed more toward upper management. This book is for you" (p. © Copyright 2020, A Book Apart, LLC Privacy Policy, Chair and cofounder, MFA Interaction Design at SVA and VP of design at NPR. There are also a list of helpful resources to explore as well. If research is not already a part of your design process this book will convince you to change that. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … Start with a thorough view of the principles of research. From independent presses, to tales in translation, to critical darlings and new debut novels, these books (all published in the U.S. this year)... Design research is a hard slog that takes years to learn and time away from the real work of design, right? Accessibility for Everyone That would have been nice to know before buying the book. Erika manages to pack a ton of information into a small package (154 pages!) Good research is about asking more and better questions, and thinking critically about the answers. Home Products Just Enough Research. In her presentation at An Event Apart in Seattle, WA 2013 Erika Hall walked through the importance of research and how to apply it to making product decisions. In Just Enough Research, co-founder of Mule Design Erika Hall distills her experience into a brief cookbook of research methods. Erika Hall distills her experience into a guidebook of trusted research methods you can implement right away, no matter what size team you're on or budget you're working with. And now, these are the summary per chapter in “Just Enough Research”: CHAPTER 1 — Enough is Enough. Just Enough Research By Erika Hall was added to DownloadKeeper this week and last updated on 04-Nov-2020.New downloads are added to the member section daily and we now have 417,381 downloads for our members, including: TV, Movies, Software, Games, Music and More. “Ginger” 6. I was must made aware of this: Hi there. Done well, it will save your team time and money by reducing unknowns and creating … - Selection from Just Enough Research, 2nd Edition [Book] Here's my notes from her talk on Just Enough Research: In 2001 the Segway promised to revolutionize transportation. ‎Good research is about asking more and better questions, and thinking critically about the answers. It provides a practical, succinct guide on (1) what research can do for you (2) and how you should go about doing it. 2013 4. User centered design: Expose patterns in human… Continue reading → without making it a chore to read. Hall writes "You may have a vague idea that research is a good thing, but the benefits are fuzzy while the costs are all too clear. I wish I had found this book 5 years ago. This book was a great help to me when I was running my first research project and I definitely recommend it to anyone who is interested in knowing a little more about research. It's a great handbook to have. “A large corporation is more like Australia: it’s impossible, http://www.abookapart.com/products/just-enough-research, See 1 question about Just Enough Research…, 33 Reader Approved, Highly Rated Fiction to Discover Now. I am not the target audience for this book. This book seems to be aimed more toward upper management. The term “just enough research” was coined by Erika Hall in her best-selling book of the same name and provides a great guide to helping you better understand how good research is conducted and what methods are involved.. Start doing good research faster than you can plan your next pitch. 3).) EN. Your organization isn’t doing that yet?! Highly recommended to anyone who is interested in conducting user research. But I totally think you should! Clearly written by someone with a lot of experience in doing (user) research. —Liz Danzico Sale! Usually A Book Apart publishes things aimed toward practicing designers. Learn how to discover your competitive advantages, spot your own blind spots and biases, understand and harness your findings, and why you … Just Enough Research. 3.8 MB. Extremely basic concepts. No detail on specific research strategies or techniques. Seiten VERLAG. To see what your friends thought of this book. Most importantly though, it emphasises the importance of research; because how will we ever design for users if we don't know them? ERSCHIENEN. Sale! It seems that Erika Hall writes from a subjective place, which isn't necessarily a bad thing; it gives an honest discussion on the research principles. Chapter 1 (Begins with lots of explanation of basic vs. applied vs. design research) In design research, context is everything. In her book, Hall distinguishes between “pure research,” “applied research,” and “design research.” Pure research is “carried out to create new human knowledge, whether to uncover new facts or fundamental principles” (Hall, 2013, p. 12). Author of Mental Models and Practical Empathy. “IT” 7. Erwin's book provides a serious analysis of why, in this era of VUCA—Volatility, Uncertainty, The relationship between design and research is one of the most misunderstood parts of product design. Erika Hall’s book, “Just Enough Research” thoroughly demystifies research. We’re so excited to announce that the second edition of Erika Hall’s Just Enough Research is now available!. If you’re a PM or a designer at an early-stage startup, this is the guide for you. There are also a list of hel. What research is. By asking why, we can see the opportunity for something better beyond the bounds of the current best. An excellent primer for anyone wanting to improve their design process through better research. If you like books and love to build cool products, we may be looking for you. Gets your wheels spinning and enthusiasm cranked. While it's written as a primer on research for designers and I already have some experience with it, it still gave me some new knowledge as well as ammunition for advocating for research. Start by marking “Just Enough Research” as Want to Read: Error rating book. By signing up, you agree to our Terms of Use. —Nate Bolt “Cities will be built around this device.” 9. Excellent for me as I head out to conduct my first-ever customer visit. 10. Every product, service, or interface we design in the safety and comfort of our workplaces has to survive and thrive in the real world. Vehicles, including bicycles, go in the street. Erika’s book makes research accessible and helps you create an informed plan to better understand—and design for—your customers. We’d love your help. Instead, I have spent 1/2 a decade learning to convert academic research experience into product/ux research. Good research is about asking more and better questions, and thinking critically about the answers.